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	<title>irx LLC - Business Consulting, Communications, and Information Technology</title>
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	<link>http://www.irxproductions.com</link>
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		<title>Getting the Word Out</title>
		<link>http://www.irxproductions.com/irx-blog/getting-the-word-out/</link>
		<comments>http://www.irxproductions.com/irx-blog/getting-the-word-out/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 08:00:46 +0000</pubDate>
		<dc:creator>Eric</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://www.irxproductions.com/?p=63</guid>
		<description><![CDATA[Do your customers know about your business&#8217;s accomplishments and offerings? How? No matter your industry, your service or product, you should have a communications plan underway at all times. Having a good communications strategy for your business involves both traditional and electronic media, as well as developing good relationships with your local news outlets. How [...]]]></description>
			<content:encoded><![CDATA[<p>Do your customers know about your business&#8217;s accomplishments and offerings?</p>
<p>How?</p>
<p>No matter your industry, your service or product, you should have a communications plan underway at all times.</p>
<p>Having a good communications strategy for your business involves both traditional and electronic media, as well as developing good relationships with your local news outlets.</p>
<p>How many of the following tools does your business use?</p>
<p>Blogs<br />
Brochures<br />
Electronic Newsletters<br />
Fliers<br />
Frequent Emails (but not too frequent, mind you)<br />
Paper Mailings<br />
Press Releases<br />
Podcasts (Video or audio-only)<br />
Social Networking (Facebook, Twitter, etc.)<br />
Webinars</p>
<p>Your communications plan should involve several of the above ideas (and more) while targeting your customers directly through focused campaigns and broadly through local newspapers, radio and television stations.</p>
<p>Want to learn more? Call <strong>360-326-8433</strong> or <a href="http://www.irxproductions.com/contact-us/" title="Contact Us" >send me an email</a>.</p>
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		<title>Do you need business consulting help?</title>
		<link>http://www.irxproductions.com/irx-blog/do-i-need-business-consulting-help/</link>
		<comments>http://www.irxproductions.com/irx-blog/do-i-need-business-consulting-help/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 08:00:00 +0000</pubDate>
		<dc:creator>Eric</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[business consulting]]></category>
		<category><![CDATA[expertise]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://www.irxproductions.com/communications/do-i-need-business-consulting-help/</guid>
		<description><![CDATA[Every business owner needs to think about and plan for the future. That statement seems to be common sense &#8211; every business owner already knows that s/he should have a plan to attain and retain growth, attract new customers, and continue offering excellent products/services. However, the day-to-day grind of business often pulls us away &#8211; [...]]]></description>
			<content:encoded><![CDATA[<p>Every business owner needs to think about and plan for the future.</p>
<p>That statement seems to be common sense &#8211; every business owner already knows that s/he should have a plan to attain and retain growth, attract new customers, and continue offering excellent products/services.</p>
<p>However, the day-to-day grind of business often pulls us away &#8211; we have to concentrate on the jobs at hand if we want to have a hope for the future at all. In addition, it might be difficult to know where to begin, especially if you don&#8217;t have any previous experience.</p>
<p>That&#8217;s where irx, LLC comes in. I can help you with any aspect of your business, whether it&#8217;s planning for the future, developing and managing a communications strategy, or guiding you through setting up your technology (or doing it for you).</p>
<p>I offer as much or as little hands-on expertise as you need so you can concentrate on the work you love to do instead of the work you have to do.</p>
<p>Want to learn more? Call <strong>360-326-8433</strong> or <a href="http://www.irxproductions.com/contact-us/" title="Contact Us" >send me an email</a>.</p>
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		<title>Who is irx, LLC?</title>
		<link>http://www.irxproductions.com/irx-blog/who-is-irx/</link>
		<comments>http://www.irxproductions.com/irx-blog/who-is-irx/#comments</comments>
		<pubDate>Sun, 01 Jan 2012 08:00:59 +0000</pubDate>
		<dc:creator>Eric</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[expertise]]></category>

		<guid isPermaLink="false">http://www.irxproductions.com/?p=127</guid>
		<description><![CDATA[Hi there. My name is Eric Jacobson and I am irx LLC. If you’re reading this, you’ve figured it out – irx LLC isn’t some big firm buckling under its own weight with too many employees. It’s just me. Eric. “Irk.” Yes, you pronounce the name &#8220;irx&#8221; as “Irk’s.” As in: “Eric’s company.” Irk was [...]]]></description>
			<content:encoded><![CDATA[<p>Hi there. My name is Eric Jacobson and I am irx LLC. If you’re reading this, you’ve figured it out – irx LLC isn’t some big firm buckling under its own weight with too many employees.</p>
<p><strong>It’s just me. Eric. “Irk.”</strong></p>
<p>Yes, you pronounce the name &#8220;irx&#8221; as “Irk’s.” As in: “Eric’s company.” Irk was a nickname of mine in high school, and, for some reason, the company name stuck.</p>
<p>My first venture as irx | productions was website design in the late 90s. I learned a lot in those days – I worked for a few companies, and made the mistake of working for an Internet startup right before the bust – oops!</p>
<p>I have a few degrees (a B.A. in Communications from the University of North Carolina at Asheville and a M.A. in Public Communication Studies from Syracuse University), and although I learned a lot in school, the most important thing I learned was how to be myself.</p>
<p><strong>So, what do you get if you hire me?</strong></p>
<p>You get a jack of all trades who is nimble and quick. I like to think of myself as agile though I refuse to refer to myself as a “ninja” like so many goofy kids are doing these days.</p>
<p>I know and work with a few great people who are great at what they do, so if I can’t directly do the work you’re looking for, I’ll make sure it gets done by someone you can trust (because I trust them, too).</p>
<p>My experience is wide and varied. I started my career helping an ISP create a department to offer website services with absolutely no budget – and it worked! I’ve gotten my own business off the ground (and then sold it). I’m a master of presentation, having presented to groups of all sizes – large and small – anything from a short presentation to multi-hour seminars.</p>
<p>I’ve been an on-air persona on radio and TV, and can also handle newspaper interviews (for however much longer they stay with us). I’m capable of handling a communications crisis, no matter what it is, and I can be available whenever you need me.</p>
<p>Do you need to know what the best computer setup is for your company? I’ve got you covered. Website hosting provider? Natch. Need a website designed? No worries, I know people.</p>
<p>How about marketing and development? If you feel like your business has become stagnant, you should give me a call and we should hang out for an hour or two. Most of the time, I can see what your business’s next step is before you do. Not because I’m a genius, but more because I’m not directly in it like you are.</p>
<p><strong>Give me a try.</strong></p>
<p>Whether you’re looking for business consulting, communications strategy, or help with your information technology, give me a call or send me an email. I promise I’ll work my hardest to give your business the expertise it needs and deserves.</p>
<p>Call<strong> 360-326-8433</strong> or <a href="http://www.irxproductions.com/contact-us/" title="Contact Us" >send me an email</a>.</p>
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